Wednesday, October 29, 2008
One of the easiest and most lucrative ways to generate a secondary income, which also happens to be passive, is via Google’s AdSense program.
I’m sure you’ve read the claims of a few individuals generating five figure monthly incomes from AdSense. For many of you, I’m sure you are wondering why you aren’t making this same income yourself.
Well, wonder no more. If you follow my simple six step system, you will be well on your way to healthy AdSense profits within three months.
Are you ready? It’s now time to pay attention.
Step 1 – Preparation.
The key to making money with AdSense is all about numbers. BIG numbers!
Sure, there are a few people making serious money with less than ten sites, but these are the exception.
Your goal will be twenty-four sites in three months. That’s just TWO sites per week!
In order to accomplish this, I recommend one of the many available page generation tools available today.
Step 2 – Determine Your Markets.
In order to maximize AdSense income with only twenty-four sites, you must know which markets are paying well.
To break this down even further, you need to know which keywords within those markets are paying the most.
Step 3 – Register you domains.
Once you’ve identified and chosen your markets, you must register domains appropriate to those markets. For example, if your market is ‘Cabbage Patch Dolls’, a domain such as http://www.cabbage-patch-doll.com/ would be appropriate.
Step 4 – Create your site.
Using your favorite page generation software and keyword list, it’s time to develop your site. There are several key points to bear in mind when you develop these specifically for AdSense.
1. Format – Always use the large 336x280 large rectangle.
2. Border – Match the same color as your background.
3. Background color - Border – Match the same color as your background.
4. Link = "0000CC"
5. Color_url = "999999"
6. Color_text = "333333"
7. Position – Far left or center and just above the page fold (Top 25% of site)
Step 5 – Verify and track your site
Visit your site and make sure all links work and that the sites appear to your satisfaction. You should also check out the ads Google is displaying. Are they targeted to your primary high paying keyword? If not, recreate your site using your high paying keyword in a higher density throughout your site.
Make sure you track your AdSense format, position, and traffic with a tracking system specifically designed for AdSense. Once you know your stats, you can adjust for maximum click throughs and higher revenues.
Step 6 – Get your site listed in the search engines.
This is simple… no tricks involved. Simply rent links to your site. A PR7 or PR8 link will do the job.
Saturday, October 25, 2008
These ads are called "AdSense", they are paid advertisements and can be a very lucrative income source for the person posting them on his/her website.
Whenever someone visits your website Google displays these ads which are very targeted to your websites content. This is what its all about, since people come to your website with a specific interest Google will display ads reflecting that topic.
That means that any ad that is displayed fits the interest of the person viewing it. Since Google pays you for each click through this can be very lucrative if done right. Here are just a couple of examples on how you can get the most from AdSense.
Focusing on one specific topic helps increase your click through because the ads Google displays will be extremely targeted to the topic the person is already viewing.
For example you could make a website purely on growing flowers. People who visit your website are already interested in gardening and Google will likewise display ads on that topic.
A great tool to check which keywords might be shown by Google on your website is http://www.about-adsense.com/adsense-web-tool.html
The more targeted Google's ads are the more click through you will get and the more you will earn.
Search for the keywords that have the highest bids and optimize your website to them.
When you setup an account at http://www.adwords.com you can use Google’s keyword tool to view which keywords pull the most visitors and how much the advertisers are paying for each click. Some keywords are as much as $100 a click, think of what you earn when you optimize your website to them.
Next you optimize your sites content to these keywords, you can do this by either creating content yourself or by using other peoples content like for example articles from third parties which you can find at for example http://www.ezinearticles.com .
Remember its all about targeted content, the more targeted your content is the more target Google's ads will be and the more clicks you will generate.
Monday, September 1, 2008
I don’t understand why everyone makes AdSense out to sound like some kind of devil. So far, I have a 100% approval rate for my consulting clients. You would think that we spend months developing the site to submit for approval – but to be honest; I spend less than a day (if that!)
What we found is that Google is not nearly as picky as they make themselves sound to be. The trick is to make your site in such a way that you are just providing content; we have found that the less selling you do on your approval site, the better.
Don’t worry, once you’re approved you can use that code wherever you want – so put it on other sites that sell later. But for the purposes of getting approved, try to limit to just content, content and more content!
Now, for the disclaimer before we start talking about how to get your site approved for Google AdSense. I am not a member of Google at all, everything I am about to say is all speculation and experience. I have helped over 50 clients get approved for Google AdSense without having even 1 of them not get approved – we have 100% approval rate on FIRST try.
All I am going to teach you is exactly what I do for them.
There are three main elements that I focus on when getting a client approved:
1. Site look and feel – Not that Google wants a $10,000 professionally designed website, but they also don’t want some piece of junk. Make sure to at LEAST have a presentable website – even if it is just a few tables and a solid background color. Avoid using tacky backgrounds or unprofessional color contrasts.
2. Content – The most important – Google believes in content. If you try to get a website with just a few pages approved, I don’t think you will have any luck. You need to have at least 15-20 pages, preferably, 15-20 pages of articles/resources, a.k.a. content.
3. Traffic – Many “experts” say that Google looks to see what kind of traffic you have and that they do not approve new sites with no traffic. My experience says that these experts are FULL of it. BUT, just to be safe, before you submit your site for approval – try to get your site some traffic.
Here are useful tips you need to make the entire approval process easier and quicker:
• Get content from article directories like www.goarticles.com – just put those articles in your site, getting 15-20 is easy.
• Before you submit your site for approval, post at some forums with your website’s link in the signature file – this will help you get some immediate traffic.
That’s it – you’re ready to get approved for Google AdSense. I know I made it sound too easy, but honestly, we have a track record that proves it. And remember, if you do not get approved, you can always fix things and try again.
So, stop waiting – apply now – Google AdSense is a great source of income.
Unless you have been living under a rock for the last year or so, you probably know that Google has become the king of the search engine hill. There are many reasons for this but number one in my opinion is that above all else they put value on content. Today I want to introduce you to two very powerful small business advertising options created by Google.
These two ingenious programs have all but revolutionized the way advertising is done on the web. Warning: If you are thinking..."web advertising isn't for me, I just need a few more clients around the block"...you better read this or be prepared to have your competitors eat your lunch.
Google AdSense - Again content is king at Google. This program allows web site "publishers" to add some code from Google and receive "content relevant" ads on their site from other site owners. Here is an example - those ads in the box on the right of the page are delivered by Google and are matched to the content on the page. When someone surfs to the page and decides to check out one of those ads, the web site owner earns a portion of the advertising revenue that Google collects.
The key here is that if you go to a site about quilting, you will see ads about quilting and not about dog grooming. I know this sounds so obvious but Google was the first to really figure this out.
This program has worked so well that some website owners are actually building content specific sites and paying for them solely through AdSense revenue. Small business owners should consider adding this feature to pages on their site for several reasons.
I've already mentioned the fact that there is money to be made, but what many site owners are finding is that because Google is so respected and because the ads are highly targeted...they are no longer looked at by surfers as ads, they are looked at as content.
Some will even go as far as to say that by putting the Google ads on your site you actually better your chances of higher rankings with Google. Google flatly denies this claim and I don't think it is true but I do know that Google AdSense ads should be on every small business owner's site. (Google AdSense)
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Another Warning: This is somewhat complex stuff. This article is only meant to introduce you to the power of these programs. Check out Google Cash by Chris Carpenter for a deeper understanding of ways to make this work for you.
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Google AdWords - I've already talked about those ads you see on websites, well those ads need to come from somewhere don't they. AdWords is Google's program for advertisers.
Any site that wishes to participate bids for "keywords" that are relevant to their product, service, or site and then creates ads to attract hits. These ads show up on private websites, like this example, and on the right side of Google search results like this search for "Free sales letters and tools" As you can see from this Google search you received the content related sites that you searched for but you also get some related ads that are sponsored.
Now here is where Google is genius. Instead of simply subjecting surfers to any ads that anyone is willing to pay for, they actually police the ads that are running. On some pay per click programs, whoever is willing to pay to most wins. Google uses a performance model. In other words an ad that is the most relevant and therefore receives the most clicks will move ahead of an ad that may pay more but isn't as effective. This simple philosophy is why Google has quickly dominated the PPC world.
Okay...and now the really big innovation
Regional targeting. Google recently introduced a system that allows advertisers to target certain metropolitan markets only. In other words, a remodeling contractor who only wants to do kitchen remodels in say, Denver, can bid on the keyword phrase "kitchen remodel" and only have his ads show up for people who live in and around Denver.
The implication this has for local small business owners is staggering. In the example above, our Remodeler can now tap into highly targeted web traffic for pennies per lead. In my opinion, small business owner who learn the ins and outs of this medium will dominate their markets. (Google AdWords)
Look for more on this topic in the future.